News for 'Brand Alliances'

BJP bids to win 2019 polls on PM's 'pro-poor' image

BJP bids to win 2019 polls on PM's 'pro-poor' image

Rediff.com15 May 2017

According to BJP strategists, PMJAY and the PM Ujjwala Yojana will form the nucleus of the Modi government's re-election campaign.

Yogi govt inks pact with Amazon to promote 'Uttar Pradesh Khadi'

Yogi govt inks pact with Amazon to promote 'Uttar Pradesh Khadi'

Rediff.com21 Feb 2018

Team Amazon would also educate and train the khadi artisans to directly sell their products to online customers.

What ails Modi regime's defence purchases policy

What ails Modi regime's defence purchases policy

Rediff.com9 Jan 2019

Its 'failure not just affects the military's effectiveness but could also be politically vulnerable for the BJP,' observes Ajai Shukla.

'He comes out with so many novel ideas'

'He comes out with so many novel ideas'

Rediff.com21 Apr 2019

'The trading community will be a priority for Modi when he forms the next government.'

First time in history, TN being controlled from Delhi: Rahul

First time in history, TN being controlled from Delhi: Rahul

Rediff.com13 Mar 2019

The DMK has been alleging that the AIADMK government was being controlled by the BJP government at the Centre.

A college dropout among top 10 richest Indians

A college dropout among top 10 richest Indians

Rediff.com3 Aug 2015

Micky Jagtiani, owner of Landmark, the unlisted Dubai-based retail chain, has entered the list of 10 richest Indians compiled by Bloomberg.

Kia gets ready for Indian ride

Kia gets ready for Indian ride

Rediff.com5 Jun 2017

Why Kia is keen to drive into India? The Korean automobile maker plans to carve out a niche for itself in the crowded Indian market with its compact sedans and SUVs.

40 years ago and now: Godrej Group wiser after serial divorces

40 years ago and now: Godrej Group wiser after serial divorces

Rediff.com8 Oct 2014

The group's much-touted acquisitions in recent years follow a series of disappointments in joint ventures.

Cops on poll duty get meal from 'Namo Foods'

Cops on poll duty get meal from 'Namo Foods'

Rediff.com11 Apr 2019

Officials clarified that the food packets were procured from Namo Food Shop and not from any political party.

Tejaswi takes on critics, says don't judge a book by its cover

Tejaswi takes on critics, says don't judge a book by its cover

Rediff.com21 Nov 2015

With his appointment as Deputy chief minister in Bihar government drawing criticism, RJD chief Lalu Prasad's son Tejaswi on Saturday took on his detractors, asking them "not to judge a book by its cover" and vowed to increase the value of 'Brand Bihar' so that Nitish Kumar "is proud" of him.

Videocon inks pact with US' York

Videocon inks pact with US' York

Rediff.com23 Oct 2004

At 25, can Jet Airways restore its earlier leadership position?

At 25, can Jet Airways restore its earlier leadership position?

Rediff.com4 May 2018

A resurgent SpiceJet is spreading its wings and Vistara is set to challenge Jet on long-haul routes in the coming years.

2019 poll ad spend to double to Rs 30 bn

2019 poll ad spend to double to Rs 30 bn

Rediff.com15 Dec 2018

Parties expected to splurge a fourth of advertising budget on social media.

Walmart resumes India expansion after 3-year break

Walmart resumes India expansion after 3-year break

Rediff.com13 Aug 2015

Walmart had entered into a joint venture with Bharti Enterprises.

Dump Masood Azhar project. Get real!

Dump Masood Azhar project. Get real!

Rediff.com14 Mar 2019

'A sense of purpose is lacking in India's diplomacy.' 'This is what happens when foreign policy becomes the stuff for grandstanding before the domestic audience,' says Ambassador M K Bhadrakumar.

Coming soon: The Hindu Vote Tsunami

Coming soon: The Hindu Vote Tsunami

Rediff.com20 Jun 2018

'It is this new brand of nationalism, where the saffron has elbowed out the other shades in our Tiranga, that will go before the electorate later this year.' 'And it is this new nationalism that will power Modi back into office with 300-plus seats when elections are held,' says Saisuresh Sivaswamy.

BJP corners more than 50% vote share in several states

BJP corners more than 50% vote share in several states

Rediff.com23 May 2019

As per the preliminary estimates, the BJP has significantly improved its national vote share from 31.34 per cent in 2014 to a new record high, while there appeared to be only a marginal change in case of the Congress from its 19.5 per cent score of the last elections.

Bajaj-KTM to roll out premium sports bikes

Bajaj-KTM to roll out premium sports bikes

Rediff.com13 Apr 2010

According to sources, the products would be priced in the range of Rs 2.3-2.4 lakh in the European market. However, the Indian market price is yet to be determined.

Global 5G players brace for Reliance Jio challenge

Global 5G players brace for Reliance Jio challenge

Rediff.com23 Jul 2020

Reliance is leveraging the technological change of building a virtualised 5G network which would see the current hardware-dependent networks shift to software-centric platforms.

Jaswant firm on FDI in retail

Jaswant firm on FDI in retail

Rediff.com12 Apr 2004

Marlboro cigarettes in India soon

Marlboro cigarettes in India soon

Rediff.com17 Sep 2003

Popular American cigarette brand Marlboro will be soon imported and sold in the country by Anchor group company Nivedit Tobacco Co.

Fiat, Ford tie up to make small cars

Fiat, Ford tie up to make small cars

Rediff.com9 Sep 2005

Italian automaker Fiat Auto SpA has an alliance with Ford Motor company to make small cars, a company official said on Friday.

Bharti inks pact with Atlinks

Bharti inks pact with Atlinks

Rediff.com20 Feb 2004

Amid the ongoing controversy over outsourcing to India, Atlinks has entered into an alliance with Bharti Teletech as part of which the latter would manufacture fixed line phones for Atlinks for global exports.

Bharti, Atlinks in pact; to make phones

Bharti, Atlinks in pact; to make phones

Rediff.com20 Feb 2004

Amid the ongoing controversy over outsourcing to India, Atlinks has entered into an alliance with Bharti Teletech as part of which the latter would manufacture fixed line phones for Atlinks for global exports.

Renault loses steam as buyers shift gears

Renault loses steam as buyers shift gears

Rediff.com13 Jul 2017

While Renault reported an over 12 per cent decline in sales and lost market share, Market leader Maruti Suzuki grew over 19 per cent.

'BJP could do better fighting on local issues'

'BJP could do better fighting on local issues'

Rediff.com26 Oct 2019

'You have to work for the development of the people; stay connected with them; be available for your voters so they can come to you for redressal of their problems and don't rely on the brand equity of the central government.'

Ranbaxy Fine Chem inks marketing pact with US firm

Ranbaxy Fine Chem inks marketing pact with US firm

Rediff.com2 Jul 2003

Ranbaxy Fine Chemicals, a wholly owned subsidiary of Ranbaxy Laboratories, on Wednesday said it has forged a marketing alliance with the US-based Mallinckrodt Baker Inc.

Organised retail feels recession pangs

Organised retail feels recession pangs

Rediff.com18 Dec 2009

Although the United Progressive Alliance government returned to power, minus the push and pulls of Left parties, it decided to keep western multi-brand retail chains off from the country's $450-billion retail market.

Modi needs to remember negativism doesn't sell

Modi needs to remember negativism doesn't sell

Rediff.com19 Mar 2019

BJP strategists need to remember even at this late hour that 'negativism' sells when you are in the Opposition as the Indian voter has mostly voted anti-incumbency, and not when you are in power. You still needed to highlight your achievements and promises, and let the voter draw his conclusions, says N Sathiya Moorthy.

'We have become bigger than the Congress in UP'

'We have become bigger than the Congress in UP'

Rediff.com11 Mar 2017

'My God, what do I say? It's shocking!' 'They had 27 MLAs in 2012. And now they have just seven.' 'My party (the Apna Dal-S) contested 11 seats and won in nine.'

Post Coup Myanmar: India must be careful

Post Coup Myanmar: India must be careful

Rediff.com11 Feb 2021

It will not be to India's advantage to create misperceptions that it is bandwagoning with some Anglo-American project for regime change in Myanmar, argues Ambassador M K Bhadrakumar.

Renault's low cost car in India by 2012

Renault's low cost car in India by 2012

Rediff.com10 Nov 2009

"As per the agreement, the design, engineering, sourcing and manufacturing will be handled by Bajaj Auto while marketing and selling will be by Renault-Nissan Alliance."

Rajini @ 70: Film one-liners do not a politician make

Rajini @ 70: Film one-liners do not a politician make

Rediff.com11 Dec 2020

Rajinikanth's visible electoral strength is his constant mouthing of the term, 'aanmiga arasiyal', or 'spiritual politics', without he having to explain what it is. By implication, it is all that what Dravidian politics is not about. It may imply anti-corruption, being against Periyar's forgotten anti-god, anti-Brahmin dictum, but also ends up covering 'Tamil pride', which begins with Tamil language where, as a Maratha from Karnataka, he has more to defend himself. However, in the contemporary national context, aanmiga arasiyal is seen as a front for Rajini to market his brand of 'soft Hindutva' but identified even more with the BJP and Prime Minister Narendra Modi, in political terms, says N Sathiya Moorthy.

After stumble, can Carlos Ghosn regain his stride?

After stumble, can Carlos Ghosn regain his stride?

Rediff.com15 Mar 2016

Ghosn's partnership with motorcycle and auto-rickshaw maker Bajaj Auto got most publicity.

'Why hasn't Ambedkar filed an affidavit?'

'Why hasn't Ambedkar filed an affidavit?'

Rediff.com7 Nov 2019

'Whenever Dalits have agitated on the streets, the government has blamed Naxalites.'

BJP to use SMS to woo voters

BJP to use SMS to woo voters

Rediff.com10 Mar 2009

The Bhartiya Janata Party would spend Rs 35 crore, sending SMSes to the electorate to woo them. The party described the turn about by Orissa chief minister Naveen Patnaik as "most unfortunate."

BJP is only interested in divisive politics: Rahul

BJP is only interested in divisive politics: Rahul

Rediff.com19 Nov 2013

Congress Vice-President Rahul Gandhi on Tuesday said the Bharatiya Janata Party is number one in marketing and so are able to claim to have done more. He said the United Progressive Alliance had done more development work than the National Democratic Alliance.

Why joint ventures are so challenging in India

Why joint ventures are so challenging in India

Rediff.com13 Oct 2017

Most business groups in India, including Godrejs, Tatas and Mahindras, have seen patience tested in JVs, with some of them winding up quickly

Pak parties offer blood money to Taseer family to pardon killer

Pak parties offer blood money to Taseer family to pardon killer

Rediff.com11 Mar 2015

Pakistani religious parties have offered blood money to the family of slain Punjab governor Salman Taseer to pardon his killer.

'Never said Rs 15 L will come into people's accounts'

'Never said Rs 15 L will come into people's accounts'

Rediff.com9 Apr 2019

In an interview to ANI, Union Home Minister Rajnath Singh spoke on various issues, including the Balakot air strikes to the status of Kashmir to the party's manifesto.